Marketing and Branding Manager

Kochi, India

Marketing and Branding Manager

Job Description:

At Art group marketing is about understanding people and building awareness about how

our products/services can satisfy their needs. We are looking for a versatile marketing

manager who is hungry to do this and more. Our ideal candidate has experience developing

and executing marketing campaigns while managing and inspiring a team. He/she will be

comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with

tight deadlines and changing needs. If you are a people-person who loves the rewarding

challenge of building a brand, we want to hear from you.

Objectives of this Role

- Establish positioning, identify target audiences, and develop marketing plans with

specific objectives across different channels and segments.

- Lead the planning and execution of marketing programs from start to finish,

leveraging internal support and driving collaboration.

- Analyse customer insights, consumer trends, market analysis, and marketing best

practices to build successful strategies.

- Create and maintain CRM data and conduct analytics reporting across multiple

platforms and extract key insights for future campaign development and go-to-

market strategies, and recommendations on tactics

- Partner with email, performance marketing and web teams to design, test and

evolve lead nurturing tactics.



Skills and Qualifications

- Bachelor’s degree in marketing, business, or related field

- Excellent written and verbal communication skills

- Experience in working with international clientele

- Proven Experience in brand building, communication and media management.

Experience :Minimum 3 Years